Testimonials
Shane Peery
Managing Partner
Cherokee and Walker
Luther served as the CEO of one of our portfolio companies for just over six years. It was during this period of time that I became intimately familiar with Luther’s judgment, work ethic, and business acumen. During his service as the CEO, the company experienced multiple highs and lows – from large account wins to technology failures. Through it all, Luther’s leadership enabled the company to grow from nominal revenues to several million during his tenure.
Luther has a seasoned set of business skills. From financial reporting to operational processes to human resource, Luther has likely experienced it. Better yet, Luther has the innate humility to find an answer if he doesn’t possess sufficient knowledge to assist in solving a problem.
On a personal level, I have thoroughly enjoyed my association with Luther. His personality, wit, and moral fiber have caused my respect and admiration for him to grow significantly over the past several years. I would highly recommend him as a Business Coach.

Gregg T. Christensen
Managing Director
Cherokee and Walker
I am a business colleague of Luther Perkins and have been for the past seven years. I am also a Managing Director for Cherokee & Walker, an investment company located in Salt Lake City, Utah. Approximately seven years ago, I was referred to Mr. Perkins by a mutual acquaintance. We were looking for a President/CEO to run a start-up company in which we had just made a sizable investment. We were looking for someone that we felt had the experience, tenacity, skills and leadership abilities to handle the challenges of a start-up or early stage company. Over the years, I have realized that not only does Mr. Perkins possess the foregoing qualities, but he possesses many other qualities and characteristics that have helped him achieve success in whatever he has done.
One of the things that caught our attention with Mr. Perkins was his track record of helping grow small and emerging companies. Throughout his career, he has demonstrated a unique ability to generate significant growth in diverse market segments: real estate, retail, commercial and technology. It was amazing to see Mr. Perkins step into a company whose only customers were a couple of small taxi cab companies in Las Vegas to a customer list which included: British Petroleum, ATK, Nationwide Insurance, Nascar, Halliburton to name a few. As demonstrated by this impressive customer list, Mr. Perkins is very capable of and understands the value of strategic selling to large accounts. He has the unique ability to work with key people at the highest level of an organization and help them to see the vision of the product or service he has to offer.
Mr. Perkins understands the importance of having a strong strategic vision and the need to always work towards that vision, rather than just reacting to whatever comes his way. At Independent Witness, he identified early on that although they had some good technology, what really matter was whether they could get the market to embrace it. Although it was not easy and took time and resources, he was able to build upon the core technology and create a world class technology offering.
While all of these practical skills are important to the success of any business, what is most impressive to me about Mr. Perkins are his less quantifiable characteristics: leadership, integrity, strong work ethic; his ability to be a team player; his professionalism and his forthrightness. I always know where I stand with Mr. Perkins; I always know that he is giving his maximum effort; and I always know I am getting the straight story. I have the highest respect for Mr. Perkins and can recommend him without qualification; I am confident that he will be an asset and add value to any organization.
Sean Estes
Business Owner
When I was leading a diverse contact center company through the economic downturn, Luther was instrumental as a sounding board, confidant, motivator, Board and Bank support, as well as bringing ideas and resource to each meeting. In a lot of ways I was on an island and Luther provided me the life boat I needed to get back to civilization. His contribution to my results and ability to be level headed in front of the corporate audience cannot be fully expressed. Luther is a charismatic executive with a wealth of experience and I am confident our paths will cross again. He is a solid “top shelf” individual.

Shelley Crow
Business Owner
I needed support in a new business that I was opening in St. George, Utah which is a beautiful town in southwestern Utah and wasn’t sure where to turn. I was uncertain where to get the type of business coach I was looking for but wanted to find someone I respected and someone who I clicked with. I was introduced to Luther when he came into my business with a mutual friend for his workout. One day he and I grabbed a rowing workout in one of my hot boxes (Planet Beach Spa), during that conversation I learned that he was a business coach with vast experience. He offered to help and what even made it more interesting is he lives in St. George full-time. My staff love his team trainings, in the last session one of the employees said “I feel like when we finish with you, I can do anything!”
I could not be happier with my decision, we are quickly improving sales, systems, and have a tight move business plan moving forward. Luther knows business and is hands down the best business coach in the Country.

Lori Chapman
Automotive
In 2007 I met Luther for the first time. We had stated using a coach for our business, however, once I met with Luther and saw his credentials, his vast coaching experience internationally and domestically, I immediately ended the other relationship and selected Luther as our business coach, which was the best business decision I've ever made! Luther has now coached my son and I in another business and the relationship has been equally incredible. If you're feeling stuck or need some help, there is only one business coach in the world I would use and it's Luther G. Perkins and Associates. Go to his website and take his free business evaluation tool and see how your business scores, download his new E-Book “The Dreaded Business Vortex™ and without fail get his personal 30 minute free coaching call. Best money I've ever spent is the money I have spent on Luther's coaching!

Scott Parker
Founding CEO Emeritus Intermountain Healthcare
Chairman Emeritus Quester Gas
Luther Perkins is one of the brightest, hardest working executives I have ever associated with. He has relentless determination to drive value. He has been asked to do things that are incredibly difficult, like keep a company generating revenue and financed through one of the toughest business downturns in U.S. business history. He is uniquely qualified with enormous rich talent and experience in so many operational facets of the business.
He has done substantial amounts of business both domestically and internationally, he understands how to reach the CEO levels in the sales process and get deals done, he knows how to motivate and train a diverse executive team, and recruit key talent when necessary. He has personally raised in excess of $15 million of debt and equity for the company in Germany and Japan He is extremely intelligent and can collaborate with the brightest minds in the technology arena. He has several PhD’s on his technology team and they have collectively delivered the highest level of technology to date in the asset monitory space.
My only regret was not finding Luther earlier in my own executive career and hiring him before someone else did; his incredible skills would have provided excellent leadership to me in vast areas.

Sam Bracken
Author – The Orange Duffle Bag and GUTS!
Executive Vice President for Coaching and Human Development at the Garff Group
Not enough time to share how I feel about Luther Perkins and his talent. He has been a business/executive coach of mine for many years and is spot on! He gets life, business, family, and is not afraid to call it like he sees it. He presses with just enough pressure, he loves deep and is very passionate. If you are fortunate enough to be coached by Luther you will win at every level!